Omega Channel is not just a TV Station but it is one of the biggest media groups in Cyprus. The group includes two radio stations with their respective websites in sports entertainment, news portal and a daily newspaper. This amplifies the transmission and promotion of the inhouse productions of the channel, which are promoted in various ways covering a huge spectrum of the local audience. Furthermore, one of the biggest partnerships of the channel it’s cooperation with two of the biggest Tv stations in Greece, which increases its variety of both informative and entertaining shows. Through this cooperation there is a direct communication especially on daily news that take place in both countries with the exchange of primary content. This has enabled us to have one of the most diversified and successful tv program in Cyprus. Our digital strategy which is underway allows us to exploit new media channels through social media, therefore communicating with new audiences that prefer this means as a source of information and entertainment, thus reaching hundreds of thousands people on a daily basis from all age groups.